22 Top OnlyFans Earners of 2024

In just a few years, OnlyFans has exploded from a niche platform to a cultural powerhouse, turning creators into millionaires and rewriting the rules of online content.

But who are the biggest success stories of 2024?

From celebrities cashing in on their fame to internet personalities who've mastered the art of audience connection, this list reveals the top OnlyFans earners of the year, along with what they're doing differently (and how much they're really making).

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Chapters

• What is OnlyFans?
• Why is OnlyFans Such a Phenomenon?
• Top OnlyFans Earners of 2024
1. Blac Chyna (£32 million)
2. Mia Khalifa (£28 million)
3. Bhad Bhabie (£25 million)
4. Belle Delphine (£23 million)
5. Cardi B (£21 million)
6. Iggy Azalea (£19 million)
7. Amber Rose (£18 million)
8. Tana Mongeau (£17 million)
9. Bella Thorne (£16 million)
10. Tyga (£15 million)
11. Megan Barton-Hanson (£14 million)
12. Reno Gold (£13 million)
13. Gemma McCourt (£12 million)
14. Erica Mena (£11 million)
15. Coco Austin (£10 million)
16. Bonnie Blue (£9 million)
17. Dannii Harwood (£8 million)
18. Chloe Khan (£7 million)
19. Trisha Paytas (£6 million)
20. Safaree Samuels (£5 million)
21. Pia Mia (£4 million)
22. Nikocado Avocado (£3 million)
• How to Become a Top Earner on OnlyFans
• Build a Following Outside OnlyFans
• Offer Niche Content
• Get Promoting
• Create Consistent Content
• Final Thoughts

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What is OnlyFans?

OnlyFans is a subscription-based platform where creators share exclusive content with paying fans.

Launched in 2016, it initially gained fame for adult content but has since expanded to include fitness trainers, musicians, chefs, and even comedians.

Here's how it works:

• Creators set a monthly subscription price (typically £5-£50), with fans paying for access to photos, videos, live streams, or private messages.
• Pay-per-view (PPV) content lets creators charge extra for special posts, unlocking higher earnings.
• Tipping and donations add another income stream, especially during live interactions.

The platform takes a 20% cut, meaning the top OnlyFans earners aren't just popular; they're savvy businesspeople who've turned their personal brand into a lucrative empire.

Why is OnlyFans Such a Phenomenon?

OnlyFans thrives for three key reasons:

1. Direct Fan Relationships: Unlike Instagram or YouTube, where algorithms control reach, OnlyFans lets creators monetise their most engaged followers directly.
2. No Content Restrictions (Within Legal Bounds): While adult content dominates, the platform's flexibility appeals to chefs like Gordon Ramsay and fitness coaches alike.
3. The Gig Economy Boom: As traditional jobs become less stable, creators flock to platforms where they own their income potential.

In 2024, the highest-earning OnlyFans creators are pulling in more than some Fortune 500 CEOs, but their strategies vary wildly. Let's meet them.

Top OnlyFans Earners of 2024

Blac Chyna (£32 million)

Real Name: Angela Renée White
Age: 35 (as of 2024)
Country of Origin: United States
Instagram: https://www.instagram.com/blacchyna/

Blac Chyna (born Angela White) first gained attention as a stripper in Miami before transitioning to modeling and entrepreneurship.

She rose to mainstream fame through her high-profile relationships, including with rapper Tyga (with whom she shares a son) and later Rob Kardashian, which landed her on E!'s Rob & Chyna (2016) and Keeping Up with the Kardashians.

Her savvy self-promotion and controversies, like her public feuds with the Kardashian-Jenner family, cemented her as a pop culture fixture.

Chyna joined OnlyFans in 2020 and quickly became one of its top earners by offering:

• Luxury Lifestyle Access: Behind-the-scenes footage of her surgeries, glam transformations, and designer hauls.
• PPV Collaborations: Exclusive content with celebrities like Tyga and Soulja Boy, often priced at £50-£500 per post.
• Tiered Subscriptions: Fans pay up to £250/month for "VIP" perks like personalised videos.

Her success stems from leveraging existing fame while giving fans an unfiltered, "insider" view of her life, blending celebrity gossip with aspirational glamour.

Mia Khalifa (£28 million)

Real Name: Mia Khalifa
Age: 31 (as of 2024)
Country of Origin: Lebanon
Instagram: https://www.instagram.com/miakhalifa/

Mia Khalifa became one of the most searched adult performers in history after a brief but explosive career in the industry (2014-2015).

Despite retiring from explicit content, she leveraged her notoriety to build a mainstream brand as a sports commentator, Twitch streamer, and social justice advocate.

Her outspoken views on politics, women's rights, and her own past in adult entertainment have kept her in the spotlight.

Khalifa's OnlyFans success is notable because she does not post explicit material, proving creators can monetise intrigue without nudity. Her content includes:

• Gaming & Commentary: Live streams of her playing Call of Duty and reacting to internet drama.
• Satirical Takes: Playful jabs at her past career (e.g., "PG-13 throwbacks" in lingerie).
• Q&As & Advocacy: Open discussions on sex work stigma and Middle Eastern politics.

Her strategy hinges on curiosity. Fans subscribe hoping for "uncensored" Mia, but stay for her humour and authenticity.

Bhad Bhabie (£25 million)

Real Name: Danielle Peskowitz Bregoli
Age: 21 (as of 2024)
Country of Origin: United States
Instagram: https://www.instagram.com/bhadbhabie/

Bhad Bhabie exploded into public consciousness in 2016 with her infamous Dr. Phil appearance, where her "Cash Me Outside" catchphrase became a viral sensation.

She quickly parlayed this notoriety into a rap career, becoming the youngest female artist ever to debut on the Billboard Hot 100 with her single These Heaux.

Her rebellious persona and savvy understanding of internet culture helped her build a massive Gen Z following across social media platforms.

Bhad Bhabie made headlines when she joined OnlyFans in 2021 at just 18 years old, earning £1 million within her first 6 hours - a platform record. Her content strategy includes:

• Exclusive Behind-the-Scenes: Studio sessions, music previews, and unfiltered vlogs about her life
• "Bratty" Persona: Content that leans into her controversial, no-filter image
• High-Priced PPV: Offers premium content at £100+ per post, with fans willing to pay for exclusivity

Her success demonstrates how viral fame can be monetised when combined with strategic content releases and a loyal fanbase.

Belle Delphine (£23 million)

Real Name: Mary-Belle Kirschner
Age: 24 (as of 2024)
Country of Origin: South Africa

Instagram: https://www.instagram.com/belledelphinefy/

Belle Delphine pioneered the "e-girl" aesthetic and became internet royalty through absurdist performance art.

She first gained attention in 2018 for her hyper-stylised, anime-inspired cosplay photos featuring surreal props (like a Hello Kitty chainsaw).

Her 2019 stunt selling "Gamer Girl Bathwater" for £30 per jar made global headlines and cemented her status as the queen of viral marketing.

Delphine's content exists in the bizarre space between NSFW and meme culture:

• Surreal Cosplay: Hyper-feminine characters with grotesque twists (bloody anime schoolgirls, etc.)
• ASMR Roleplay: Whispered videos where she plays fictional characters
• Performance Art Stunts: Like "retiring" only to comeback with "Belle Delphine 2.0"
• Teasing Over Explicit: More about bizarre anticipation than delivery

Her genius lies in treating sexuality like an ARG (alternate reality game) - fans pay to participate in her strange internet universe.

Cardi B (£21 million)

Real Name: Belcalis Marlenis Almánzar
Age: 31 (as of 2024)
Country of Origin: United States
Instagram: https://www.instagram.com/iamcardib/

The Grammy-winning rapper first gained fame as a stripper and social media personality before starring on Love & Hip Hop: New York (2015-2017).

Her 2017 breakout single Bodak Yellow catapulted her to global stardom, making her one of the most influential female rappers of her generation.

Known for her unfiltered personality and viral catchphrases, she's maintained relevance through music, acting (Hustlers), and social commentary.

Cardi B's OnlyFans succeeds by offering what fans can't get elsewhere:

• Music Previews: Exclusive snippets of unreleased tracks
• Uncensored Rants: Raw commentary on industry drama
• Glamorous BTS: Fashion shoots, tour footage, and red carpet prep
• Occasional Risqué Content: Playful teases without full nudity

Her strategy leverages FOMO (fear of missing out) - subscribers get access to Cardi's unfiltered thoughts and exclusive career moments.

Iggy Azalea (£19 million)

Real Name: Amethyst Amelia Kelly
Age: 34 (as of 2024)
Country of Origin: Australia
Instagram: https://www.instagram.com/thenewclassic/

The blonde bombshell first gained attention through viral rap videos on YouTube before her 2014 breakout hit Fancy (featuring Charli XCX) dominated global charts.

Despite industry controversies and public feuds, she rebuilt her career independently after leaving her major label, becoming one of hip-hop's most resilient figures.

Her savvy understanding of internet culture kept her relevant between album cycles.

Iggy offers a masterclass in brand-controlled sexuality:

• High-Gloss Photoshoots: Magazine-quality lingerie sets shot by top photographers
• Music Teasers: Studio footage of upcoming tracks
• "Almost Nude" Approach: Playful teases that stop short of full explicitness
• Exclusive Vlogs: Behind-the-scenes of her lavish Miami lifestyle

Her page specifically targets 30+ fans who remember her peak fame, offering nostalgic connections through premium content priced at £50-200 per post.

Amber Rose (£18 million)

Real Name: Amber Rose Levonchuck
Age: 40 (as of 2024)
Country of Origin: United States (Philadelphia, PA)

The iconic model first gained fame as Kanye West's girlfriend (2008-2010) before becoming a pop culture fixture in her own right.

Her signature bald head and unapologetic sexuality made her a muse for artists like Nicki Minaj (appearing in the Massive Attack music video).

She later founded the SlutWalk movement, transforming from video vixen to feminist advocate.

Rose merges activism with eroticism:

• Body Positive Shoots: Unretouched lingerie photos celebrating curves/stretch marks
• Feminist Commentary: Video rants about sex work stigma and motherhood
• Raw Lifestyle Content: Documenting co-parenting with ex Wiz Khalifa
• Tiered Pricing: £15/month base with £100+ PPV for "uncensored" opinion pieces

Her genius lies in monetising authenticity - fans pay for both titillation and her unfiltered takes on modern womanhood.

Tana Mongeau (£17 million)

Real Name: Tana Marie Mongeau
Age: 26 (as of 2024)
Country of Origin: United States
Instagram: https://www.instagram.com/tanamongeau/

The ultimate internet provocateur first gained notoriety through her outrageous YouTube storytimes in 2015, where she detailed wild teenage exploits in Vegas.

Her career skyrocketed after her fake 2019 marriage to Jake Paul (which became an MTV series), cementing her status as the queen of manufactured chaos.

Despite multiple controversies (including canceled meet-and-greets and public feuds), she's maintained relevance through sheer force of personality.

Mongeau treats her OnlyFans like a 24/7 reality show:

• "Unfiltered" Vlogs: Drunken hotel room confessionals, messy breakup footage
• Shock Value Stunts: Like documenting her breast reduction surgery
• Drama Monetisation: Pay-per-view tea-spilling about other influencers (£50+ per exposé)
• Collabs: OnlyFans-exclusive partnerships with fellow trainwrecks

Her strategy banks on fans paying to feel like accomplices in her unhinged lifestyle rather than passive viewers.

Bella Thorne (£16 million)

Real Name: Annabella Avery Thorne
Age: 26 (as of 2024)
Country of Origin: United States
Instagram: https://www.instagram.com/bellathorne/

The former Disney Channel star (Shake It Up!, 2010-2013) strategically rebelled against her child-star image through provocative social media posts and indie film roles.

After coming out as bisexual and polyamorous, she became a vocal advocate for LGBTQ+ rights and sexual freedom.

Her 2020 OnlyFans debut made headlines when she earned £1 million in just 24 hours, forcing the platform to change its payout policies.

Thorne revolutionised celebrity use of the platform:

• Tease-Only Approach: Lingerie shoots and implied nudity without full explicitness
• Meta-Commentary: Posts analysing the ethics of fan service culture
• Cross-Promotion: Bundles OF content with her poetry books and music releases
• Tiered Fantasy Access: £100+ for "girlfriend experience" voice notes

Her 2024 rebrand focuses on "artistic erotica" - moodily lit photoshoots with literary captions that distance her from traditional adult content.

Tyga (£15 million)

Real Name: Michael Ray Stevenson
Age: 34 (as of 2024)
Country of Origin: United States
Instagram: https://www.instagram.com/tyga/

The Grammy-nominated rapper first broke through with Rack City (2011) before becoming better known as Kylie Jenner's ex-boyfriend during her teen years.

Despite industry ups and downs, he reinvented himself as a hip-hop veteran with viral moments like Taste (2018) and savvy business ventures including his Last Kings clothing line.

His affiliation with the Kardashian-Jenner universe continues to fuel public fascination.

Tyga offers celebrity voyeurism at its finest:

• VIP Party Footage: Backstage at clubs, private jets, and celebrity gatherings
• Music Previews: Unreleased tracks and studio sessions with A-list collaborators
• Collab Teasers: Behind-the-scenes with other creators (including Blac Chyna)
• Luxury Flexing: £200+ PPV posts showcasing his car collection and designer goods

His strategy targets aspirational fans who want the "rich rapper" experience without six-figure bottle service tabs.

Megan Barton-Hanson (£14 million)

Real Name: Megan Leah Barton-Hanson
Age: 29 (as of 2024)
Country of Origin: United Kingdom
Instagram: https://www.instagram.com/meganbartonhanson_/

The former stripper turned reality TV star first gained fame on Love Island UK (2018), where her unapologetic sexuality and open bisexuality made her a standout contestant.

After the show, she became a vocal advocate for sex positivity and LGBTQ+ rights, writing columns for Cosmopolitan UK and appearing on debate shows like Good Morning Britain.

Her 2019 documentary Beauty School Cop Outs further cemented her status as a feminist voice in UK pop culture.

Megan dominates with authenticity meets glamour:

• Body Positive Boudoir: Non-retouched lingerie shoots celebrating natural curves
• Relationship Chronicles: Candid posts about dating as a bisexual woman
• Feminist Commentary: Video diaries discussing sex work stigma
• Interactive Content: £50+ "girlfriend experience" voice messages

Her 2024 rebrand focuses on "ethical exhibitionism" - high-production photoshoots paired with captions about female empowerment.

Reno Gold (£13 million)

Real Name: Not publicly disclosed
Age: 28 (as of 2024)
Country of Origin: United States
Instagram: https://www.instagram.com/reno_gold/

The mysterious fitness model turned OnlyFans phenomenon first gained attention through Instagram thirst traps in 2018.

Unlike many creators, he's maintained near-total anonymity - no last name, no interviews, and a carefully curated persona focused entirely on his physique.

His refusal to play the traditional fame game has paradoxically fuelled his popularity, making him one of the platform's top male earners.

Gold masters the art of the tease:

• Athletic Aesthetic: Gym content shot like high-fashion editorials
• Custom Content Economy: £300+ for personalised workout videos
• Strategic Mystery: Never shows full nudity, letting imagination drive sales
• LGBTQ+ Appeal: While straight, he smartly caters to gay male audiences

His 2024 "Reno Unlocked" tier (£100/month) offers faux-intimacy through "boyfriend experience" voice notes and "day in the life" vlogs.

Gemma McCourt (£12 million)

Real Name: Gemma McCourt
Age: 29 (as of 2024)
Country of Origin: United Kingdom
Instagram: https://www.instagram.com/justgemmal/

The UK's highest-earning female creator first gained attention through glamour modelling shoots for British tabloids like The Sun and Daily Star.

Unlike many creators who leverage existing fame, McCourt built her empire entirely through OnlyFans, becoming a case study in organic platform growth.

Her savvy understanding of niche audiences transformed her from a local model to an international fantasy merchant.

McCourt dominates the fetish customisation market:

• Hyper-Specific Roleplay: £150+ for bespoke "girlfriend experience" scenarios
• Cosplay Premiums: Schoolgirl/nurse outfits account for 60% of her PPV sales
• 24/7 Availability: Fans pay £500/hour for real-time WhatsApp "companionship"
• Geo-targeted Pricing: Charges American subscribers 30% more for same content

Her 2024 "Gemma Unlimited" tier (£250/month) offers same-day custom video turnaround - an industry first.

Erica Mena (£11 million)

Real Name: Erica Jasmine Mena
Age: 36 (as of 2024)
Country of Origin: United States
Instagram: https://www.instagram.com/ericamena/

The Dominican-American firebrand first gained fame on Love & Hip Hop: New York (2011-2019), where her explosive arguments and unapologetic personality made her a reality TV staple.

After being fired from the franchise in 2023 for controversial remarks, she pivoted hard to OnlyFans, transforming her reputation as a "problematic" star into a selling point.

Her reinvention as a digital provocateur has been one of the platform's most successful second acts.

Mena monetises controlled chaos:

• Reality TV 2.0: £75+ PPV "tell-all" videos dissecting her LHHH feuds
• Boudoir with Attitude: Lingerie shoots paired with fiery monologues
• Controversy Farming: Leaked DMs from other celebrities (£200+ exclusives)
• Mommy Content: Surprisingly popular "school run" videos showing her glam routine

Her 2024 "Erica Uncensored" subscription (£50/month) promises "the footage MTV wouldn't air" - delivering exactly that.

Coco Austin (£10 million)

Real Name: Nicole Natalie Austin
Age: 45 (as of 2024)
Country of Origin: United States
Instagram: https://www.instagram.com/coco/

The ageless model and actress first gained fame in the early 2000s as a Playboy favourite and Ice-T's bombshell wife on Ice Loves Coco (2011-2013).

A master of reinvention, she's maintained relevance across decades by embracing her "Bombshell Mom" persona after giving birth in 2015.

Her 2023 Celebrity Big Brother UK stint introduced her to younger audiences, proving her brand of unapologetic glamour still resonates.

Austin offers multigenerational appeal:

• Glamour Throwbacks: Archival Playboy shoots with new commentary (£30+ PPV)
• Mommy & Me Content: School run vlogs in full makeup/stilettos (surprisingly popular)
• Husband Collabs: Occasional Ice-T cameos (priced at £500 per appearance)
• Tiered Nostalgia: £200/month "90s VIP" tier for vintage content requests

Her 2024 rebrand focuses on "Timeless Beauty" tutorials, teaching fans how to maintain her signature look at 45+.

Bonnie Blue (£9 million)

Real Name: Tia Emma Billinger
Age: 27 (as of 2024)
Country of Origin: United Kingdom
Instagram: https://www.instagram.com/bonnie_blue_xox

Bonnie Blue represents the new generation of self-made OnlyFans success stories.

Unlike many top creators who leveraged existing fame, she built her empire entirely from the ground up.

Before finding success online, she worked in the beauty industry, giving her unique insight into personal branding and aesthetics that would later fuel her content strategy.

Blue's approach combines authenticity with smart business tactics:

• Girl-Next-Door Appeal: Her content focuses on a relatable, approachable aesthetic rather than high-production glamour
• Personal Connection: Offers tiered subscriptions with increasing levels of personal interaction
• Business Savvy: One of the first creators to successfully monetise the "girlfriend experience" at scale
• Consistency: Maintains a rigorous posting schedule that keeps fans engaged

Her success demonstrates how creators without celebrity backgrounds can compete with - and often outperform - established stars on the platform.

Blue has mastered the art of making subscribers feel like they're getting exclusive access to her real life.

While many creators focus on fantasy, her strategy leans into genuine connection, proving that authenticity can be just as valuable as production value in the creator economy.

Dannii Harwood (£8 million)

Real Name: Danielle Harwood
Age: 29 (as of 2024)
Country of Origin: United Kingdom
Instagram: https://www.instagram.com/missdanniiharwood/

Dannii Harwood first entered the public eye through reality television, appearing on The Only Way Is Essex (TOWIE) where her glamorous persona and business savvy quickly made her a fan favourite.

After leaving the show, she smartly transitioned into digital content creation, leveraging her reality TV fame into a thriving OnlyFans career.

Her background in fashion and beauty provided the perfect foundation for creating polished, professional content.

Harwood has perfected a winning formula that blends glamour with accessibility:

• High-Quality Production: Studio-grade photoshoots with professional lighting and styling
• Fitness Focus: Workout content and health tips that complement her lingerie shoots
• Engagement Tactics: Regular Q&As and behind-the-scenes glimpses of photoshoots
• Tiered Offerings: From £15/month basic access to £100+ premium custom content

Her strategic collaborations with other creators and brands have helped expand her reach while maintaining her signature aesthetic.

Harwood bridges the gap between traditional glamour modelling and modern content creation.

Unlike many creators who rely on shock value, she's built her success on consistency, quality, and a strong personal brand.

Her ability to maintain an air of exclusivity while being remarkably accessible to fans is key to her impressive earnings.

Beyond OnlyFans, Harwood has launched successful merchandise lines and fitness programs, demonstrating how top creators can diversify their income streams while keeping their core audience engaged on the platform.

Chloe Khan (£7 million)

Real Name: Chloe Khan
Age: 33 (as of 2024)
Country of Origin: United Kingdom
Instagram: https://www.instagram.com/chloe.khan/

Chloe Khan first captured public attention as a contestant on The X Factor UK in 2010, where her striking looks and bold personality made her a standout audition.

Though her music career didn't take off, she smartly pivoted to reality TV, appearing on Celebrity Big Brother and building a loyal following.

Her savvy understanding of fame's fleeting nature led her to capitalise on her notoriety through modelling and eventually OnlyFans.

Khan's winning formula combines glamour with playful authenticity:

• Signature Glam Shoots: Professional lingerie and swimwear content showcasing her famous curves
• Reality Throwbacks: Behind-the-scenes stories from her TV days
• Engaging Persona: Mixes sexy content with self-deprecating humour
• Tiered Access: From £12/month standard to £75+ for personalised content

Her strategic use of nostalgia (referencing her X Factor days) helps her stand out in a crowded market.

Khan represents the savvy reality star archetype - she understands exactly how to monetise fleeting fame into long-term success.

Unlike many creators who fade after initial buzz, she's maintained relevance through consistent reinvention and smart audience engagement.

Her willingness to poke fun at herself while delivering high-quality content creates a unique blend of authenticity and fantasy.

Beyond OnlyFans, Khan has expanded into beauty products and fashion collaborations, proving how digital creators can build sustainable brands.

Her ability to transition from TV novelty to serious businesswoman makes her one of the UK's most interesting success stories in the creator economy.

Trisha Paytas (£6 million)

Real Name: Trisha Paytas
Age: 36 (as of 2024)
Country of Origin: United States
Instagram: https://www.instagram.com/trishapaytasbackup/

The internet's ultimate provocateur first gained notoriety in the late 2000s through controversial YouTube videos and attention-grabbing stunts.

Over 15+ years in digital entertainment, Paytas has mastered the art of reinvention - transitioning through phases as a singer, ASMRtist, podcast host, and now OnlyFans powerhouse.

Her ability to remain culturally relevant across multiple internet eras is unmatched.

Paytas offers a masterclass in controversy monetisation:

• Unfiltered Reality: Raw vlogs documenting personal dramas and mental health journeys
• Shock Value Gold: From pregnancy content to bizarre cosplay (remember the "Titanic" ice cube stunt?)
• Multi-Platform Synergy: Directs YouTube/TikTok audiences to premium OnlyFans content
• Tiered Chaos: £8/month for basic access, £50+ for "uncensored Trisha"

Paytas pioneered the "oversharing economy" long before OnlyFans existed.

Their genius lies in turning personal catastrophes into compelling content - breakups, breakdowns, and all.

While most creators curate perfect personas, Paytas' brand is built on glorious, monetised messiness.

Safaree Samuels (£5 million)

Real Name: Safaree Lloyd Samuels
Age: 43 (as of 2024)
Country of Origin: United States
Instagram: https://www.instagram.com/safaree/

The hip-hop veteran first gained fame as Nicki Minaj's longtime hype man and ghostwriter before stepping into the spotlight on Love & Hip Hop: New York.

Known for his colourful personality and meme-worthy one-liners, Samuels has successfully transitioned from behind-the-scenes player to full-fledged entertainer - with OnlyFans becoming his most lucrative venture yet.

Samuels offers VIP access to the rap lifestyle:

• Studio Sessions: Unreleased music previews and behind-the-scenes footage
• Baller Flexing: Luxury car showcases and designer haul reveals
• Reality TV Teasers: Exclusive stories about LHHNY co-stars (£50+ PPV)
• Tropical Content: Frequent Jamaica-set shoots capitalising on his heritage

Samuels represents the male celebrity pivot - proving established entertainers can successfully transition to adult-adjacent content without damaging their mainstream appeal.

His genius lies in giving fans the illusion of industry access while maintaining just enough mystery to keep them paying.

Pia Mia (£4 million)

Real Name: Pia Mia Perez
Age: 27 (as of 2024)
Country of Origin: Guam
Instagram: https://www.instagram.com/piamia/

The Pacific Islander songstress first broke through as a teenage YouTube sensation, with her 2013 cover of Drake's "Hold On, We're Going Home" going viral.

After signing to Interscope Records, she scored global hits like "Do It Again" (featuring Chris Brown and Tyga) and became a red carpet fixture known for her distinctive island-girl style.

Her strategic pivot to OnlyFans represents a new model for fading pop stars.

Pia Mia offers artist-forward intimacy:

• Studio Diaries: Raw footage of songwriting sessions
• Tropical Aesthetic: Beachside lingerie shoots honouring her Guamanian roots
• Music Previews: 30-second snippets of unreleased tracks (£25 unlock)
• Tiered Experiences: £10/month: Basic access, £100/month: "Creative Director" package with input on her next single

While most creators separate their music careers from OnlyFans, Pia Mia seamlessly blends both.

She's created a blueprint for artists to monetise between album cycles, test material with paying superfans, whilst maintaining creative control.

Nikocado Avocado (£3 million)

Real Name: Nicholas Perry
Age: 32 (as of 2024)
Country of Origin: Ukraine
Instagram: https://www.instagram.com/real_nikocado/

The internet's most controversial mukbang star has rewritten his own script. After years of viral 400-lb binge-eating spectacles, Nikocado Avocado stunned fans by shedding 250 pounds in a dramatic two-year transformation.

His OnlyFans now capitalises on this redemption arc, offering weight-loss vlogs, raw discussions about food addiction, and the occasional staged "cheat day" relapse for audiences who still crave his signature chaos.

Nikocado monetises controlled self-destruction:

• Unfiltered Vlogging: Raw footage of marital fights and health struggles (£15-50 PPV)
• Weigh-In Specials: Monthly scale sessions with premium commentary (£75+)
• Custom Shoutouts: £200 for personalised meltdown videos
• Tiered Trauma: £8/month: Basic access, £150/month: "VIP Trauma Bonding" with weekly live vents

What makes his 2024 success remarkable is the business pivot.

Perry sells branded meal plans alongside documentary-style updates about loose skin surgery, proving even the most typecast creators can reinvent themselves.

Tiered subscriptions cater to both inspiration-seekers and rubberneckers, demonstrating his sharp understanding of audience psychology.

While his content has evolved, the core strategy remains - monetising the extremes of human behaviour, whether it's self-destruction or recovery.

How to Become a Top Earner on OnlyFans

The world’s highest-paid OnlyFans creators didn’t achieve success by accident - they treat their pages like businesses.

Whether you're just starting or looking to scale, these four proven strategies separate the top 1% from the rest.

Build a Following Outside OnlyFans

OnlyFans doesn’t have a built-in discovery algorithm, so creators must bring their audience to the platform.

With this in mind, you will need to consider using proven methods to bringing audiences to your page, such as:

• Leverage Social Media: Post teasers on Instagram, TikTok, and Twitter (X) to funnel followers to OnlyFans.
• YouTube & Podcasting: Long-form content (like vlogs or Q&As) builds deeper connections.
• Collaborations: Partner with other creators to tap into new audiences.

Belle Delphine, for example, grew her following through viral meme content on Instagram before launching OnlyFans, ensuring instant demand.

Offer Niche Content

Generic content gets lost in the crowd.

The most successful creators dominate specific niches that attract dedicated fans, with the most profitable niches being:

• Fetish/Kink (e.g., cosplay, ASMR, feet)
• Luxury Lifestyle (e.g., high-end fashion, travel)
• Fitness & Wellness (e.g., workout guides, diet plans)
• Reality TV-Style Drama (e.g., personal vlogs, relationship content)

Gemma McCourt, for example, earns millions by focusing on fantasy role-play, a niche with highly engaged subscribers willing to pay premium rates.

Get Promoting

Even the best content won’t sell itself.

Top creators treat promotion like a full-time jo, using effective promotional strategies that include:

• Paid Ads: Use Reddit, Twitter, and adult-friendly ad networks to target potential subscribers.
• SEO & Hashtags: Optimise bios with keywords (e.g., “British OnlyFans model” or “Fitness coach”).
• Engagement Bait: Controversial tweets, thirst traps, and viral challenges drive traffic.

Bhad Bhabie, for example, broke records by teasing her OnlyFans launch on Instagram, generating £1M in 6 hours.

Create Consistent Content

Fans pay for regular updates, not one-time posts.

Inconsistent creators lose subscribers fast, so consider applying the following methods when building your following:

• Posting Schedule: Minimum 3-5 times per week (daily for top earners).
• Content Calendar: Plan themes (e.g., "Mondays: BTS footage," "Fridays: Q&A").
• Fan Feedback: Poll subscribers to see what they want more of.

Megan Barton-Hanson, for example, posts daily lingerie shoots + personal vlogs, keeping fans hooked long-term.

Final Thoughts

The top OnlyFans earners treat their pages like scalable businesses, not side hustles.

By combining external marketing, niche domination, aggressive promotion, and consistency, anyone can turn their content into serious income.

But remember - making money is only half the battle.

Once your earnings start rolling in, it’s crucial to stay on the right side of HMRC.

The UK tax system has strict rules for self-employed income, and failing to declare your OnlyFans earnings can lead to hefty fines, penalties, or even legal trouble.

💡 Pro Tip: When you’ve built your fortune on OnlyFans, consult a specialist accountant who understands the platform’s unique financial landscape. They can help you:

✔ Register as self-employed (or set up a limited company if scaling)
✔ Maximise tax deductions (equipment, travel, marketing costs)
✔ Avoid common pitfalls (like missing payments or incorrect filings)
✔ Plan for the future (pensions, investments, and wealth management)

Want to start? Pick one strategy above and execute relentlessly.

Your first £10K month could be closer than you think.

Just don’t forget to keep the taxman happy while you’re at it!

Disclaimer: Any advice in this publication is not intended or written by One and Only Accounts to be used by a client or entity for the purpose of (i) avoiding penalties that may be imposed on any taxpayer or (ii) promoting, marketing or recommending to another party matters herein. All images courtesy of respective Instagram accounts.